When it comes any holiday shopping, retailers have to understand the drivers of consumer choice in order to differentiate their promotional strategy and marketing messaging.
Holiday shopping represents a massive revenue opportunity, and there’s intense pressure for retailers to differentiate in a crowded market to capture holiday shoppers.
South Bend, IN – Nov. 30, 2015 – Vennli, a SaaS platform that synthesizes customer insights into growth strategies for businesses, has hired Mark Futa to join the company as General Manager of Automotive Division. Futa will focus on business development and growth for Vennli’s automotive clients, such as dealerships, service providers, and manufacturers.
Being championed by a big name celebrity may not be as important as one would think in terms of launching a music platform.
Many executives continue to use dated strategy frameworks and tools. However, those who have recognized how growth strategy has changed, have started using customer-focused methods to gain insights for growth.