South Bend, IN – April 21, 2016 – The $40 billion global market research industry took a $1.4 billion dollar hit during the Great Recession as corporations slashed budgets and stockpiled cash due to uncertainty and continuing rising costs. Despite the fact that it’s more important to stay close to customers and maximize every sales opportunity during economic downturns, most companies chose to risk it, likely because they were slashing marketing budgets, too.
Kevin O’Connor Joins Vennli as Chief Revenue Officer, Dan Farrell Promoted to Chief Operating Officer
South Bend, IN – Feb. 9, 2016 – Vennli, a SaaS platform that helps businesses improve decision-making by analyzing and visualizing how customers make choices, hired Kevin O’Connor to join the company as Chief Revenue Officer (CRO), and promoted former CRO, Dan Farrell, to Chief Operating Officer.
TechPoint, Indiana’s technology growth initiative, has announced the nominees for its 17th annual Mira Awards presented by Angie’s List, Interactive Intelligence, and Salesforce. The Mira Awards program is a five-month season of events and communications honoring ‘The Best of Tech in Indiana’ each year.
Vennli, the choice visualization analytics platform, has hired Jim Brown to join the company as General Manager of Technology Sales. Brown will focus on business development for Vennli in this area, identifying strategic opportunities in this market and leading execution as it relates to sales, marketing, and customer success for technology and software clients.
With recent updates to the software platform, Vennli now provides users with a Heat Map that allows side-by-side comparisons of how granular customer segments perceive a company’s competing offerings.